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實用商務英語寫作

  • 所屬分類:
    商業英語
  • 作者:
    安然,孫繼紅 編著
  • 出版社:
    國防工業出版社
  • ISBN:9787118057072
  • 出版日期:2008-6-1
  • 原價:
    ¥29.00元
    現價:¥21.80元
  • 本書信息由合作網站提供,請前往以下網站購買:

    京東商城

     

    當當網

圖書簡介

本書將求職寫作、日常辦公寫作、商務報告、合同協議、商務社交信函、外貿函電、電子溝通等各種可能遇到的國際商務寫作任務全面融合,既介紹寫作理論知識、業務技巧,又提供例證;書中總結出標準模式、范文、常用詞匯和句型,并配有很有操作性的技巧訓練,同時編入合同及各種單證。
本書可作為大專院校相關專業商務英語寫作教材,也可作為從事商貿工作人員的參考用書及商務英語等級考試的指導用書。
目錄
Chapter One An Introduction to Business Writing
1.1 An Overview of Business Writing
1.2 Criteria for Effective Business Writing
1.2.1 Consideration
1.2.2 Clarity
1.2.3 Conciseness
1.2.4 Concreteness
1.2.5 Correctness
1.2.6 Completeness
1.2.7 Courtesy
1.3 Construction of Effective Sentences and Paragraphs
1.3.1 Construction of Effective Sentences
1.3.2 Construction of Effective Paragraph
Chapter Two English Writing of Employment
Section One Business Writing
2.1 Introduction
2.2 Professional Resumes
2.2.1 Introduction to Professional Resumes
2.2.2 Structure of a Resume
2.2.3 Format
2.2.4 Sample Resumes
2.3 Cover Letters
2.3.1 What is a Cover Letter?
2.3.2 Structure
2.3.3 Format
2.3.4 Sample Cover Letters
2.4 Thank You Letters
2.4.1 About Thank You Letter
2.4.2 Samples of Thank You Letters
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Chapter Three Office Daily Routines
Section One Business Writing
3.1 Introduction
3.2 General information and Samples of Office Daily Routines
3.2.1 Memos
3.2.2 Schedules
3.2.3 Notices and Posters
3.2.4 Certificates
3.2.5 Letters of Introduction
3.2.6 Notes and Bills
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Chapter Four Business Reports
Section One Business Writing
4.1 What is a Business Report?
4.2 Steps of Writing a Business Report
4.2.1 Determine the Scope of the Report
4.2.2 Determine the Scope of the Report
4.2.3 Consider Your Audience
4.2.4 Gather Your Information
4.2.5 Analyze Your Information
4.2.6 Determine the Solution
4.2.7 Use Graphics and Illustrations
4.2.8 Organize Your Report
4.3 Elements of Effective Business Reports
4.3.1 Accuracy
4.3.2 Objective
4.4 Short Business Reports
4.5 A Standard Format Of Long Business Reports
4.6 Samples of Business Reports
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Chapter Five Contracts and Agreements
Section One Business Writing
5.1 Introduction
5.1.1 What is Contract?
5.1.2 What is Agreement?
5.1.3 Difference between Contract and Agreement
5.2 General information and Samples of Contracts and Agreements
5.2.1 Structure of Contract
5.2.2 The Verbal Characteristics of Contracts
5.2.3 Samples of Contracts and Agreements
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Chapter Six Business Social Correspondence (Ⅰ)
Section One Business Writing
6.1 Introduction
6.2 Formats
6.3 Styles
6.4 Punctuation Styles
6.5 Business Social Correspondence in Details
6.5.1 Letters of Invitation
6.5.2 Letters of Apologies
6.5.3 Letters of Thanks
6.5.4 Card Writing
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Chapter Seven Business Social Correspondence (Ⅱ)
Section One Business Writing
7.1 Letters of Praise and Appreciation
7.2 Congratulation Letter
7.3 Condolence Letters
7.4 Letters of Recommendation
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Chapter Eight Trade Correspondence (Ⅰ)
Section One Business Writing
8.1 Introduction
8.2 General Information and Samples of Trade Correspondence
8.2.1 Establishing Business Relations
8.2.2 Inquiries
8.2.3 Offers
8.2.4 Counteroffers
8.2.5 Acceptance, Orders and Declining Orders
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Chapter Nine Trade Correspondence (Ⅱ)
Section One Business Writing
9.1 Packing and Shipment
9.1.1 Packing
9.1.2 Shipment
9.2 Terms of Payment
9.3 Insurance
9.4 Complaints,Claims and Settlements
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Chapter Ten Netiquette in Business Communication
Section One Business Writing
10.1 Introduction
10.2 Netiquette in Details
Section Two Language Handbook
Useful Words and Expressions
Useful Sentences
Exercises
Appendix
1.Sales Contract
2.Sales Confirmation
3.Certificate of Origin
4.Commercial Invoice
5.Praforma Invoice
6.Bill of Lading
7.Draft
8.Inspection Certificate
9.Packing List
10.Collection Order
11.Letter of Credit, Irrevocable Documentary
12.Marine Cargo Transportation Insurance Policy
13.English Abbreviations in Business
References

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