商貿(mào)英語(yǔ)會(huì)話(huà)(含光盤(pán))
- 所屬分類(lèi):
- 作者:
許進(jìn),蔡季恩 主編
- 出版社:
對(duì)外經(jīng)濟(jì)貿(mào)易大學(xué)出版社
- ISBN:9787811345384
- 出版日期:2009-9-1
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原價(jià):
¥20.00元
現(xiàn)價(jià):¥15.00元
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圖書(shū)簡(jiǎn)介
本書(shū)是一本中級(jí)口語(yǔ)教材,適合高職高專(zhuān)商務(wù)英語(yǔ)專(zhuān)業(yè)(國(guó)貿(mào)方向)和經(jīng)貿(mào)類(lèi)專(zhuān)業(yè)英語(yǔ)會(huì)話(huà)學(xué)習(xí)和實(shí)際操作。本教材圍繞國(guó)際貿(mào)易活動(dòng)的主要環(huán)節(jié),以工作過(guò)程為導(dǎo)向,密切結(jié)合語(yǔ)言和實(shí)務(wù),提供與典型任務(wù)相關(guān)的知識(shí)和會(huì)話(huà)材料以及實(shí)用多樣的訓(xùn)練。通過(guò)對(duì)本教材的學(xué)習(xí)和訓(xùn)練,學(xué)生將系統(tǒng)地掌握在對(duì)外貿(mào)易和商務(wù)交流工作過(guò)程中各主要環(huán)節(jié)的英語(yǔ)會(huì)話(huà)基本策略和技巧,達(dá)到較為熟練和規(guī)范地使用英語(yǔ)進(jìn)行一般商務(wù)接待和貿(mào)易接洽的能力。
目錄
Unit One Establishing Relationship
1.1 Trade Fair
1.2 Making Contact on the Phone
Unit Two Receiving the Foreign Guest
2.1 Meeting at the Airport
2.2 Accommodation and Dinners
Unit Three Introducing Company and Products
3.1 Company Introduction
3.2 A Factory Tour
Unit Four Negotiating(I)
4.1 On Inquiry and Offer
4.2 On Quality and Quantity
UnitFive Negotiating (II)
5.1 On Price
5.2 On Terms of Payment
UnitSix Negotiating (III)
6.1 On Packing and Marking
6.2 On Shipment and Delivery
6.3 On Insurance and Claim
Unit Seven Concluding the Business
7.1 Signing the Contract
7.2 Saying Farewell and Seeing Off
Unit Eight Performing the Contract
8.1 Letter of Credit
8.2 Shipment and Delivery
8.3 Claims and Settlement
Keys to the Exercises
References